Go To Market for startups.
Backed with data.

Validate your ideal customer, prove your marketing, and create a $1 million dollar marketing machine in 9 weeks. Interested?

The “how do I grow?” agency

We’ve launched a dozen startups to more than $1 Million ARR. Our Million Dollar Funnel approach to quantifiably tests & proves what you need to grow to $1MM ARR and beyond.

Understand your Users & Market

A successful business is built on your positioning and understanding of your customer. We are experts in iterating your marketing message & targeting until you know that your product is going to be a hit and then scale it up.

Tame the crowd

There are hundreds, thousands, or even millions of people out there who would be delighted if they only really understood what your business does. So why don’t you take a test-based approach to building a million dollar marketing engine in 9 weeks?

TikTok ads? For my Startup? It’s easier than you think

TikTok ads? For my Startup? It’s easier than you think

TikTok ads are low CPM (that is, confusingly, the terminology marketers use to talk about “cost per thousand” impressions), can be great engagement, and are easy to get started using. If your audience is <35 or is located in South America or Asia, you should probably be checking the platform out. Yes, even if you’re…

The importance of building a personal brand now. Like right now

The importance of building a personal brand now. Like right now

Building a personal brand is important not only during your education but also when looking for work. By publishing articles and engaging in conversations on non-academic forums, you will establish yourself as an expert in your field and make it easier to find job opportunities. Not only will this help you financially, but it will…

Use your big Why to guide you as you grow

Use your big Why to guide you as you grow

“People don’t buy what you do, they buy why you do what you do.” That’s the tagline for Simon Sinek’s TED Talk, “Start With Why.” Viewed more than 21 million times, it has become something of a mantra for entrepreneurs and business leaders everywhere. But how does this concept actually apply to your business? The…

Not sure about Google Analytics 4? Here are some alternatives

Not sure about Google Analytics 4? Here are some alternatives

It has been a few months since Google announced the release of Google Analytics 4 (GA4) and there’s still a lot of confusion around the key differences between GA4 and the older Universal Analytics. A common complaint about GA4 is that it is difficult to use. Marketers wished they had not wasted so much time…

WTF is GTM?

We write and share the best content we can on launching your startup, Go to Market planning & executing, and how to execute meaningful tests. Join 650+ other subscribers to our 2x / month newsletter–no spam, just great, actionable content!

We bat .100

We bat .100? Don’t we mean we bat 1000? No, because we don’t pretend that every experiment makes revenue. But we’re disciplined, creative, and we never give up, so if you need high quality relentless marketing experimentation, we’re your Huckleberry. Sound good?

Big shoutout to @TrevorLongino! Great actionable insights on customer development. Very generous on showing his behind the scene consulting practice + a nice touch of Leonardo Da Vinci inventiveness 🙂ALEXANDRE PHILIPPEFounder, BuddyUp.cc

So, you’ve built smth. It has X, Y, Z features. How do you know which one is the most valuable to your leads? Also, have you got your customers right? What if there’s a better target audience? To answer all these questions you need a week, $300, @TrevorLongino’s Million Follar Funnel framework!Ana BibikovaFounder, ALSMarkLtd

We’ve wrapped up our first round of #buildinginpublic tests for Trappr. We’re following @crowdtamers Grow to Market series of experiments & it’s taught us an incredible amount about how to position our first SaaS. Adam WeilerFounder and CEO, Sunken Stone