Tag: Launch Today

Launch Today

Scaling Your Startup: Essential Marketing Insights for Early-Stage Founders

Many founders struggle with marketing. They’re experts in their field, but marketing feels like a black box. How do you position your product? What messages resonate with customers? Where should you focus your limited time and resources? These questions keep founders up at night, especially when investors are demanding growth. The cost of poor marketing

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Launch Today

Scaling to $1M: Lessons from a Marketing Wizard

Every founder dreams of hitting that magical $1 million revenue mark. But the path there is often unclear and fraught with challenges. In a recent episode of Launch Today, Blake Emal, a marketing wizard who’s helped scale startups from zero to millions, shared invaluable insights from his journey as an SEO specialist turned CMO and

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Launch Today

Engaging Content: The New Frontier for Early-Stage Founders

Gone are the days when simply offering good information was enough to stand out. Today, the internet is flooded with “valuable” content; hence, the new currency is engagement. This shift is a complete paradigm change that could make or break your journey to that coveted $1 million revenue mark. But what does “engaging” really mean

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Launch Today

Scaling Your Startup: Lessons from a Marketing Maven

Recently, on the Launch Today podcast, marketing whiz Brendan Hufford shared some gold. This guy’s helped tech companies go from making millions to making hundreds of millions. And he’s got advice for folks like you who are aiming for that first million. Whether you’re still working out of your garage or you’re close to hitting

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Launch Today

Foundational Marketing: The Bedrock of Startup Success

When you’re knee-deep in building your startup, marketing often feels like that thing you’ll get to “eventually.” You wouldn’t build a house without a solid foundation, would you? So why the hell are you trying to build a business without one? Foundational marketing is all about laying the groundwork. It’s the nitty-gritty work that happens behind

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Launch Today

The Million-Dollar Startup: Hard Truths from John Biggs

Most startups fail, but some make it. They hit $1 million in revenue. They break through. What’s their secret? John Biggs knows. He’s seen it all: twenty years in tech, as a journalist and entrepreneur, and startups rising and falling like empires. Biggs laid it bare on the Launch Today podcast. Pay attention if you’re

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Launch Today

Crafting a Compelling Startup Story: Your Path to $1 Million in Revenue

The difference between a struggling startup and one that rockets past $1 million in revenue often comes down to how well you communicate your vision. Crafting that perfect pitch is an art form that eludes many founders. Cindy Skuli is a wizard at helping companies tell their stories. She’s worked with startups all over the

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Launch Today

From Startup Struggles to $1M ARR: Scott Marovitz Shares His Secrets

You’re a founder, pouring your heart and soul into your startup. The dream? Hitting that magical $1 million ARR. But let’s be real, it’s no walk in the park. It’s like climbing a mountain with no map, no gear, and no guarantee if you’ll ever reach the top. Every founder goes through this. The key

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Launch Today

The One Thing Standing Between You and Your First Million in Revenue

What according to you, is the most important factor in scaling your startup to $1 million ARR? Is it a groundbreaking product? A killer marketing strategy? A super-talented team? While all these elements matter, there’s something far more fundamental that many founders overlook: brand strategy. In a recent episode of the Launch Today podcast, I

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Go-to-market

Minimum Viable Sprints: The fastest GTM Growth Hack you’ve never heard of.

So maybe I’m crazy. But after 5 years of teaching about minimum viable sprints and using it in my marketing practice for virtually every kind of campaign I want to create, 90% of us are approaching new marketing campaigns the wrong way. When you start a campaign, what do you do? You write a project

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Business

Throw Away Your Sales Funnel

Earlier this year, I wrote an article on how to use Pirate Metrics for your sales funnel for a great outlet called RevGenius. In retrospect, about 60% of that article is wrong. You should throw away your sales funnel. Use this instead: “Why that’s just a Pirate Metrics sales funnel turned upside down, Trevor!” I

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CONTENT IS GROWTH

I’m gonna give the key idea to CrowdTamers as a business away here as a thanks for reading this far. You can boil all good marketing down to 2 ideas: content and growth. CrowdTamers specializes in using content to discover how to build a growth engine. Sound interesting? Let’s chat!
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