Tag: Launch Today

Launch Today

From Startup Struggles to $1M ARR: Scott Marovitz Shares His Secrets

You’re a founder, pouring your heart and soul into your startup. The dream? Hitting that magical $1 million ARR. But let’s be real, it’s no walk in the park. It’s like climbing a mountain with no map, no gear, and no guarantee if you’ll ever reach the top. Every founder goes through this. The key

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Launch Today

The One Thing Standing Between You and Your First Million in Revenue

What according to you, is the most important factor in scaling your startup to $1 million ARR? Is it a groundbreaking product? A killer marketing strategy? A super-talented team? While all these elements matter, there’s something far more fundamental that many founders overlook: brand strategy. In a recent episode of the Launch Today podcast, I

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Go-to-market

Minimum Viable Sprints: The fastest GTM Growth Hack you’ve never heard of.

So maybe I’m crazy. But after 5 years of teaching about minimum viable sprints and using it in my marketing practice for virtually every kind of campaign I want to create, 90% of us are approaching new marketing campaigns the wrong way. When you start a campaign, what do you do? You write a project

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Business

Throw Away Your Sales Funnel

Earlier this year, I wrote an article on how to use Pirate Metrics for your sales funnel for a great outlet called RevGenius. In retrospect, about 60% of that article is wrong. You should throw away your sales funnel. Use this instead: “Why that’s just a Pirate Metrics sales funnel turned upside down, Trevor!” I

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CONTENT IS GROWTH

I’m gonna give the key idea to CrowdTamers as a business away here as a thanks for reading this far. You can boil all good marketing down to 2 ideas: content and growth. CrowdTamers specializes in using content to discover how to build a growth engine. Sound interesting? Let’s chat!