Field notes.

On my own channel in 2026, YouTube views ran below $0.03 compared with Google search clicks over $7. One channel, not a client panel.

Most B2B SaaS go-to-market strategies fail because you throw everything at the wall, assume something sticks, and have 3 smart, busy people who work

If you’re running Facebook / Instagram ads in 2026 and they’re not working for you, you only need to know 3 things to improve:

I’m aware that sounded like I had a stroke. All the AI slop on the internet sounds like the same person: confident, helpful, corporate,

I keep seeing people on X and YouTube saying there’s this skill that replaces their entire marketing team with a $20/month Claude subscription and

I spent three hours last week watching a founder ask ChatGPT to write his product roadmap. Three. Hours. By the end, he had a

Most founders think content marketing means sitting down with ChatGPT and asking it to write their next LinkedIn post. They’re wrong. Here’s what I

I Have 27 Half-Built Projects. Now I Can Search All Their Backlogs With One Command. I counted. Twenty-seven projects in my dev folder. Some

We Control Our LLM Agents by Dragging Cards in Obsidian We manage about 50 Slack channels for our agency and our clients. Each channel

A few months ago, I spent $200 a week on YouTube ads for an enterprise AI company. Their organic search traffic jumped 300% 24

Running ads alone? Your revenue stays flat. Doing only outbound? You’re burning cash. Content marketing by itself? Growth crawls. But combine all three through

Video content has emerged as a dominant force in the marketing landscape of 2025. Its power lies not just in its ability to convey

In a world where digital noise is omnipresent, standing out in your outbound campaigns is more crucial than ever. Content marketing offers a strategic

Your marketing looks good. Metrics seem strong. Yet revenue stays flat. You’re measuring the wrong things. Here are the numbers that actually predict success.

You’re trying to sell to everyone. That’s your first mistake. Every successful marketing engine starts with three core elements: Crowd, Conversations, and Confidence. Here’s

Your marketing team celebrates great metrics. Your ads get clicks. Your content gets views. Your outbound gets responses. Yet revenue stays flat. Sound familiar?

Four months of planning. Countless meetings. A summer campaign that would finally unlock growth. Launch day arrives and… the tracking breaks. Or the landing