Category: Positioning

Your big Why helps you grow

Use your big Why to guide you as you grow

“People don’t buy what you do, they buy why you do what you do.” That’s the tagline for Simon Sinek’s TED Talk, “Start With Why.” Viewed more than 21 million times, it has become something of a mantra for entrepreneurs and business leaders everywhere. But how does this concept actually apply to your business? The

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Your Brand Sucks (If you don’t do these 5 things)

For the last 6 years, I’ve taught a workshop in various forms that I now call “Your Brand Sucks (if you don’t do these 5 things)” on 3 different continents. It’s usually a 4 – 6 hour workshop, but I recently recorded it as a 30 minute webinar for marketing / agency networking community Communo.

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I’m gonna give the key idea to CrowdTamers as a business away here as a thanks for reading this far. You can boil all good marketing down to 2 ideas: content and growth. CrowdTamers specializes in using content to discover how to build a growth engine. Sound interesting? Let’s chat!