Category: Business

Business

Throw Away Your Sales Funnel

Earlier this year, I wrote an article on how to use Pirate Metrics for your sales funnel for a great outlet called RevGenius. In retrospect, about 60% of that article is wrong. You should throw away your sales funnel. Use this instead: “Why that’s just a Pirate Metrics sales funnel turned upside down, Trevor!” I

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Branding

AI should write all your first drafts. Here’s how.

AI copywriting is powerful, with GPT 4, to give you completely new perspectives on how to talk about your product and position everything from a new feature to a completely new business. Most founders don’t understand how to use GPT 4 properly, so let’s fix that.

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Content Marketing

How to write long-form content with ChatGPT

AI tools are a game changer for startups and businesses everywhere as it speeds up your processes. In this blog, we’re going to take you through all the steps to create a fantastic blog post in a few minutes; 

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Business

Launch your startup Workshop Week 1

💡 I’ve seen plenty of great founders build and launch micro startups as a way to try many different ideas and see what sticks. I’m not a builder, though: I’m a marketer. So I had an absolutely insane idea to start off 2023. I’m not going to build 3 startups in Q1 and launch them

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prepping your go-to-market experiment part 2
Business

Prepping your first Go-to-Market experiment (Part 2)

Dear Founder, here’s a quick recap from our previous conversation, where we spoke about running your first go-to-market experiment: One – Research is essential to running a successful first go-to-market experiment. Two – Your research should cover three main parts: The market, the potential audience, and your competitors. With all this in place, you’re ready to

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Setting up Tiktok ads
Branding

TikTok ads? For my Startup? It’s easier than you think

TikTok ads are low CPM (that is, confusingly, the terminology marketers use to talk about “cost per thousand” impressions), can be great engagement, and are easy to get started using. If your audience is <35 or is located in South America or Asia, you should probably be checking the platform out. Yes, even if you’re

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personal brand
Branding

The importance of building a personal brand now. Like right now

Building a personal brand is important not only during your education but also when looking for work. By publishing articles and engaging in conversations on non-academic forums, you’ll establish yourself as an expert and make it easier to find opportunities. Not only will this help you financially, but it will also give you the recognition

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Your big Why helps you grow
Business

Use your big Why to guide you as you grow

“People don’t buy what you do, they buy why you do what you do.” That’s the tagline for Simon Sinek’s TED Talk, “Start With Why.” Viewed more than 21 million times, it has become something of a mantra for entrepreneurs and business leaders everywhere. But how does this concept actually apply to your business? The

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Business

Not sure about Google Analytics 4? Here are some alternatives

It has been a few months since Google announced the release of Google Analytics 4 (GA4) and there’s still a lot of confusion around the key differences between GA4 and the older Universal Analytics. A common complaint about GA4 is that it is difficult to use. Marketers wished they had not wasted so much time

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Business

Web3 has a Go To Market problem

Go To Market is a daunting enough task when you’re trying to launch a new CRM or to-do list, more so when it’s for something as complex as Web3. When you best describe your project as “a token that serves three distinct purposes: governance over the network, staking and bonding”, most people won’t even know

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landing page
Branding

Live Video: Design a landing page in 30 minutes

I’ve written a whole lot about how to generate the content for your landing page. At CrowdTamers, we’re obsessed with finding a clear, repeatable ways to create landing pages as quickly as possible because we make several every week. I don’t talk much about the design. That’s not because it’s not important–you can see looking

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Tiktok for business
Branding

TikTok for Business: A step-by-step guide

TikTok is growing rapidly. 8 new users join TikTok every second. Additionally, it hit 1 billion active global users by the end of 2021, cumulating over 2.6 billion downloads since its launch in 2016. This tremendous rise shows us one thing: that the short-form video app is here to stay – as much as boomers and millennials may

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high-conversion landing page
Business

Write a high-conversion landing page in 30 minutes (or less)

Thirty minutes doesn’t seem like enough time to write a landing page, much less a high-conversion landing page. However, with the right tools, a proper outline, and the key selling value of your product, you should have the copy for your landing page ready to go in 20-30 minutes or less. Moroever, it’s essential to

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Product Pricing
Business

Pricing Matters More than You Think

Odds are pretty high that at this moment, right now, your pricing is too low. Let me be more clear: Unless you actively know that your pricing’s not too low, your pricing is probably too low. When you first launch a startup, you don’t really know how much people will value the software you’ve created.

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how to write a landing page
Business

How to write a Landing Page

What makes a good landing page? Anyone can whack a few words together and throw them with some screenshots into a webpage. Does that make a landing page? Not always. Trevor, CrowdTamers’ founder, recently critiqued quite a few landing pages and what he did may have seemed arbitrary, but there are actually a few simple

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6 Vanity metrics to stay away from.
Business

Stay away from these Vanity Metrics

Think 3 Million impressions, 500k views, and 20,000 app installs = Good Growth? The user penetration must be huge. Well, not really. Turns out, all of us are stuck chasing vanity metrics that make us feel good but don’t really help. If a metric does not encourage action, it’s a vanity metric. Any metric that

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Content Marketing

Write 18 high-performance headlines in 10 minutes

Precisely 18? Yes, precisely. Your headline is one of the first elements to catch your reader’s attention. You can’t just wing it; there are certain guides for writing high-performance headlines and I’m about to share it with you. One of our most common methods for writing different headlines at CrowdTamers is to fall back on

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go-to-market strategy
Business

Your Go-to-Market Strategy – Weeks 1 & 2: Finding Your Audience.

To create a successful go-to-market strategy, a business needs 3 things: Most people, when they’re launching a startup or a business, fixate on the first of those 3: the problem. I dare say almost no one launches a business without knowing a problem that they want the business to solve. But once you have your

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Marketing Research
Business

B2B Marketing Research: What it is & what you need to know.

There is a lot of interest today in marketing research, and there is no place where it’s talked about more than in the business-to-business world, where many firms consider it key to their success. In this article we’ll explore this powerful tool piece by piece, breaking down business-to-business marketing research into a series of questions

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Business

Get to know Google Analytics 4

Google has announced that from July next year (2023) it will stop collecting data from the older version of Google Analytics. It is time to migrate to Google Analytics 4! Google Analytics 4 – What’s changed? In short… a lot. GA4 uses a significantly different data structure and data collection logic. Now, everything is built

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Business

Google Analytics 4 vs. Universal Analytics: What’s the difference?

It has been a few months since Google announced the release of Google Analytics 4 (GA4). However, there’s still a lot of confusion around the key differences between GA4 and the older Universal Analytics. In this blog, we will take a deeper look at four of the fundamental differences between the two Google Analytics platforms and

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Facebook ads
Branding

2 ways to target an audience on Facebook ads

Testing a new idea requires a completely different approach to performance marketing than scaling a business. If you have the wrong approach with your Facebook ads, you’re doomed. Building the right audience is the first step to creating a Facebook campaign. Let’s make sure that you’re building an audience that’ll reflect the goal you’re trying

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CONTENT IS GROWTH

I’m gonna give the key idea to CrowdTamers as a business away here as a thanks for reading this far. You can boil all good marketing down to 2 ideas: content and growth. CrowdTamers specializes in using content to discover how to build a growth engine. Sound interesting? Let’s chat!