Precisely 18? Yes, precisely. One of our most common methods for writing different headlines at CrowdTamers is to fall back on the 3 classical arguments that Aristotle developed 2,500 years ago. But it’s one thing to say, “Write a logical appeal”. If I’m telling you to talk about your business or your product logically, what
A business needs 3 things to be able to succeed: A problem An audience An offer Most people, when they’re launching a startup or a business, fixate on the first of those 3: the problem. I dare say almost no one launches a business without knowing a problem that they want the business to solve.
Building products is hard. Launching a new business is hard. Everything about it is confounding: you deliberately create order out of nothing. As the founder, you have to conceive something that doesn’t exist and, through hard work and unwavering belief, bring it into existence. If you’re wrong about your business idea: the timing, the positioning,
Recently we’ve talked about the importance of launching today to validate your ideas and also how to build a WordPress website to launch a landing page in a few hours. But WordPress requires you can install a SQL database and comfort with somewhat advanced web technology. What if you want something simple? I’ve recently been
The majority of times I see people sharing information about their A/B tests, it looks something like: “I just ran a test and got 40 visits at a 12.5% conversion rate on page A whereas I got 7 visits at a 14% conversion rate on page B, so Page B is clearly better!” This is
One of our mantras is “launch your thing today” but where do you start? If you are starting to build your startup/product, the first thing you need to do is, develop your first website/landing page. This post will help you take your first steps toward launching a website — in only a few minutes. Things
When you’re launching something new, it can be hard to decide your positioning. You want to try several different tests as you launch so you can learn what resonates with your potential audience, but how do you write copy that shows your offer in several very different ways? It can feel tempting to read about
I reached out on Twitter the other day to ask what early-stage builders grapple with advertising on social media. If you’ve read any of my previous blog posts about launching your startup, I really like social media ads as a way to test and iterate on ideas quickly, so you learn what the market wants—and
