In spite of being a startup marketer for 20+ years, I’ve only been running CrowdTamers as an agency for the last 1. Before that, I was short term / fractional CMO, serving 1 – 4 clients at the same time, helping build, grow, and scale the marketing practices in their startup; I’ve used CrowdTamers as
Since our focus at CrowdTamers is startup go to market, we talk a lot about launching. But there’s something scary about your first launch: you’ve never shown anyone what you’re up to before and maybe you suck at it. Maybe not? How do you know? Most entrepreneurs aren’t master designers. Heck, I used to be
I’ve mentioned that CrowdTamers as an agency is run off of Notion plenty of times on Twitter. A few people have asked on Twitter, IndieHackers, and elsewhere exactly how I’m doing it, and I have been saying for months that I’ll get around to showing how I do it. Well, I’ve finally done it. 🙂
We’ve written previously about how to validate your top-of-funnel test on Facebook. There are a few cases where Facebook isn’t going to be the right channel for you, though: Bot traffic on Facebook can be really bad, especially since the new iOS 14 update. You might want to specifically target people who care about the
I comment often enough when talking to clients or new hires that I have been running growth & marketing for the better part of 20 years and I still get it wrong 70% of the time. The CrowdTamers AI launch is one of the 70%. Initial launch results are all pretty bad, but that’s not
When you’re launching something new, it can be hard to decide your positioning. You want to try several different tests as you launch so you can learn what resonates with your potential audience, but how do you write copy that shows your offer in several very different ways? It can feel tempting to read about
I reached out on Twitter the other day to ask what early-stage builders grapple with advertising on social media. If you’ve read any of my previous blog posts about launching your startup, I really like social media ads as a way to test and iterate on ideas quickly, so you learn what the market wants—and
Most of the time when CrowdTamers works with clients, they already have a product that they launched already. We talk a lot about Grow to Market and “launch before you’re ready” here, but it’s worth noting that approach isn’t the only way to grow your business. I like launching first, because it lets you validate
The older I get, the more surprised I am that so many people work the nine to five, hate their boss, hate their job, make dark jokes about their significant other, and live lives of quiet desperation. There’s a lot more out there to life if you can come to grips with three key concepts:
Inspired by a recent Twitter thread of mine, let’s talk a bit about the why behind CrowdTamers I’ve been running a freelance business I’ve called CrowdTamers for about 14 years now, working as a freelancer at companies all over the world. As I’ve had kids and now as I’m fast approaching the creaky old age
