Not sure about Google Analytics 4? Here are some alternatives
September 22, 2022
It has been a few months since Google announced the release of Google Analytics 4 (GA4) and there’s still a lot of confusion around
Field notes.
243 published articles on founder-led content, paid media, and turning attention into useful buyer conversations.
From the field
TikTok for Business: A step-by-step guide
September 8, 2022
TikTok is growing rapidly. 8 new users join TikTok every second. Additionally, it hit 1 billion active global users by the end of 2021, cumulating over 2.6
Stay away from these Vanity Metrics
June 22, 2022
Think 3 Million impressions, 500k views, and 20,000 app installs = Good Growth? The user penetration must be huge. Well, not really. Turns out,
B2B Marketing Research: What it is & what you need to know.
May 23, 2022
There is a lot of interest today in marketing research, and there is no place where it’s talked about more than in the business-to-business
Get to know Google Analytics 4
May 6, 2022
Google has announced that from July next year (2023) it will stop collecting data from the older version of Google Analytics. It is time
Google Analytics 4 vs. Universal Analytics: What’s the difference?
April 20, 2022
It has been a few months since Google announced the release of Google Analytics 4 (GA4). However, there’s still a lot of confusion around
Use AI tools like a pro
March 30, 2022
The Artificial Intelligence boom is happening worldwide, and it’s accelerating quickly. It is set to transform all aspects of our lives – including our
Everything you need to know about Go-to-Market strategy
March 18, 2022
You have finally launched your product for the world to see, but it’s been one day, two days,… 30 days, and nobody has signed
How to build an ad campaign in the Shopify App Store
March 4, 2022
You have listed your app on the Shopify App Store. Now, what? After listing your new app on Shopify, the next part of the
Key Differentiator: Set your business apart from competition
February 25, 2022
You are often told to find your niche in content marketing — to carve a path through unexplored territory with a narrowly defined audience.
Content Marketing Framework
February 16, 2022
Marketing has changed a lot in the past few years. So has the way we consume content. It’s become increasingly difficult to differentiate noise
How and why AI content tools can help early-stage startup founders
January 28, 2022
Artificial intelligence has broken the boundaries of the technology world to become a focus for businesses of every stripe. Articles on the business benefits
Brand alignment: What is it and how do you measure it?
January 19, 2022
How do people describe your brand and service offerings? Is the majority unanimous in how they perceive your brand? Most importantly, do people see
Landing page mistakes that kill your conversion rates
December 16, 2021
Landing pages are serious business. So, in today’s blog, let’s talk about the mistakes killing your conversion rates and how you can avoid them.
Generating (SEO-Friendly) blog post ideas
December 9, 2021
I have two questions for you – Now, let’s reverse engineer these questions. Instead of thinking about how to get people to read your
Branding Fails! 5 Branding mistakes you’re making & ow to fix ’em
November 19, 2021
You may recall Trevor’s declaration that your brand sucks (if you don’t do these 5 things). There are many ways to businesses make branding
When can customer personas fail?
November 12, 2021
Customer personas are incredibly helpful tools for Marketing and UX work. So, why do they often fail? Let’s talk about the pitfalls that cause
Your Google Analytics data is wrong. Here’s how you can fix it
October 27, 2021
Guess what? Most Google Analytics setups are broken. People are reporting results using screwed-up data. Organizations are deciding what to remove, publish or change on
Win your market with Niche Marketing
October 20, 2021
CrowdTamers focuses on helping startups find the first small, well-defined market that they can tackle—called a niche—which is defined usually by having a single
This is why your Content Marketing is failing!
October 7, 2021
So you’ve got your content marketing strategy all laid out, but somehow it’s not working? B2B content marketing strategies often fail because they are
AI Content Generator Tools Comparison
September 29, 2021
Artificial Intelligence is revolutionizing the way marketers create content. Creative marketing teams are always looking for ways to increase their content production without sacrificing
An AI wrote this blog for us
September 16, 2021
We asked an AI to write this blog for us about whether AIs can write a meaningful blog. The results are surprising! Over 40%
Will AI Content Writing replace Content Writers?
September 15, 2021
With more than 100 (!) different AI writing tools out there which GPT-2 or GPT-3 content generation engines to make copywriting simple and effortless,
How to set up a Google Ad Account – 101 guide
September 1, 2021
Google Ads are used to help businesses increase their customer base and revenue, but the process of setting it up can be daunting. We
How to Set Up Google Analytics 4: A Step-by-Step Guide
August 25, 2021
Setting up Google Analytics answers questions like: How many conversions did my Facebook campaign trigger? How is my content performing? Do visitors actually watch
Build your website in minutes: From 0 to launch
August 19, 2021
One of our mantras is “launch your thing today” but where do you start? If you are starting to build your startup/product, the first
How to use LinkedIn for business: A guide for Marketers
August 4, 2021
LinkedIn for business can be a great way to build credibility, create connections with like-minded professionals, build your audience and gain insight into your
Once is Never Enough: How to Repurpose Content
July 28, 2021
“You don’t have to create content day in and day out. You just have to work on getting the content you already have in
Facebook Marketing 101: How to use Facebook for business
July 22, 2021
Ready to master your company’s Facebook presence? Here’s everything you need to know. ✅ Bonus: Learn how to build a top-of-funnel test campaign on
Level up your Content Game with Editorial Calendar
July 14, 2021
Ensuring that your content is not only fresh but relevant is as important as every other step of your digital strategy. How can you